True grassroots campaigns to bring positive press to Moonlight while, also, doing something healthy in the area of charity and contribution are getting great word of mouth.
Thanks to forum member Greeneyes for the following info:

You can donate blood and/or money to the blood drive sponsored by the "youchoose" effort previously mentioned and you can also donate directly via the Red Cross:

The link to donate to the Greater Los Angeles Red Cross is

http://american.redcross.org/site/PageServer?pagename=COGP_CA_LosAngls_main.

You can donate online if you like or you can send a check to;

The American Red Cross of Greater Los Angeles
11355 Ohio Avenue
Los Angeles, CA 90025

If we send checks then it will be easy to include a card/note saying we are supporting Moonlight with our donations.

If you want to donate online, you can do so by clicking this link:

https://american.redcross.org/site/Donation2?idb=1450945911&df_id=2579&2579.donation=form1&JServSessionIdr005=te4ennu921.app197b

Fill out the form with your gift amount and billing information, then click on Tibute Gift Information. I've changed the information in the form due to a possible legal issue. I'm not sure who to put as the recipient so I'm leaving that blank for now. I have a phone call and an email to the Red Cross of Greater Los Angeles but I haven't received a reply yet. I will let you know as soon as I have.

Tribute Name/Occasion: Support of Moonlight
Recipient First Name:
Recipient Last Name:
Recipient Street Address:
Recipient City:
Recipient State:
Recipient Zip:
Recipient Country: USA
Message: Even vampires have a heart! Please accept this donation
in honor of our favorite vampire and Moonlight!
Message Closing: Vampire Solidarity! Rah! Rah! Rah!
Message Signature: (Your name)

Then you can choose your credit card (Visa, Discover, Am. Express and MC) and fill out the appropriate information that follows.

You may also wish to donate to the LA Food Drive in support of Moonlight:

If you want to join the team go to:
http://www.lafoodbank.org/
-Donate
-Virtual Food Drive
-Under Visitors click on Food Drive Registration
-Join a Team
-Scroll down to where it says "Moonlight Fans United".
-Then put in your information.

Tags: Renewal, Blood Drive, Moonlight

Alex O'Loughlin took a moment from filming episode 14 of Moonlight to call E!Online's Kristin for a short interview. He talks about the future of Moonlight and his involvement with the Bood Drive campaign.

Tags: Articles, Interviews, Alex O'Loughlin, Moonlight

From a Press Release by moonlightblooddrive.org:
Also, see: http://www.youchoose.net/campaign/moonlight_season_2

Fans of the CBS vampire detective television series Moonlight have organized a national blood drive to show their support and to celebrate the return of new episodes beginning Friday April 25th.

The freshman series has amassed a huge fan base and a cult-like following, as evidenced by winning the “Favorite New TV Drama” on The Peoples Choice Awards, and the show consistently won it’s time period.

The Official Moonlight Blood Drive is being sponsored by www.youchoose.net, which is the place for fans of TV programs to join campaigns for their favorite shows, including “save our show” campaigns.

The National Red Cross has taken an active roll in the blood drive and is acting as a liaison with all of the local Red Cross chapters nationwide. The Red Cross donation button on the www.youchoose.net pledge site will take you to where you can donate directly to the American Red Cross of Greater Los Angeles. We selected this Red Cross chapter to replenish funds that were depleted by the wildfires.

The Official Moonlight Blood Drive will be held at various locations nationwide April 18th through April 27th. To participate, fans should access www.youchoose.net and click on Moonlight Season 2 in the Crusades section on the main page to see the three options on how to pledge to give blood or donate money and to find the locations where blood drives are being held.

There still is a need for volunteers to help at sites already set up or to run a new blood drive sites across the nation. There are over 4000 total pledges so far. To see how simple it is to run a blood drive site go to www.moonlightblooddrive.org and click on the “volunteer” link. There are many blood drive sites already set up in cities such as Los Angeles, New York, San Francisco and Philadelphia. Fans who need information and do not have an internet connection can call 800-335-4852 Pacific Time 9:00 AM to 7:00 PM daily. To respond to this press release e-mail Barbara at robes4you@aol.com .

The Official Moonlight Blood Drive t-shirt, that is sure to become a collector’s item, will be available for donors during the blood drive through www.youchoose.net. The t-shirts and other items will be available for fans to purchase, who do not participate in the blood drive, after April 27th. Go to www.moonlightblooddrive.org to find a link to a site where they are available.

Tags: Renewal, Blood Drive, Moonlight

I've been receiving a lot of feedback from frustrated Moonlight fans due to a potentially damaging renewal campaign that has been pushed by various Moonlight fan sites today. For whatever reason, this effort seems to have been planned by a select few without tangible input from many of Moonlight's loyal and dedicated fans. While the organizer's hearts may have been in the right place, I don't think sending plastic baggies of garlic to CBS is the way to go nor do I think all the fans should be left out of the planning and decision making process when it comes to renewal efforts.

I'd like to offer up our forum as a place for anyone / everyone to discuss renewal efforts, if they feel stifled elsewhere. Please join us in the forum and offer up your comments and ideas.

Tags: Renewal, Moonlight

Every time a show is deemed to be "in trouble" fans band together, as they should, to try and let TPTB know how much they love their favorite series. I have always believed that a well placed snail mail letter or postcard is the best thing that can be sent to make your feelings known.

TV Writer, journalist, and blogger Denis McGrath has put together a great list of suggestions that fans should heed, and #1 on the list is DON'T SEND CRAP!

Here's an except (and go here for the complete list):

"1) Don't Send Crap.

It seems like a good idea, and kind of hooky -- find something that's associated with the show and send it on in in droves to "show your support." Jericho fans sent nuts, and yup, every news story about the show mentioned the damn nuts. But the nuts are beside the point. It's a bauble.

The problem is that now everybody wants to send some tchochke. And man, that's a big mistake.

So, Blood Ties fans, please, don't send pints of blood or fake fangs or anything. What you say in a letter is way more important and powerful than any hunk of junk you push through the postal system.

I have less of an opinion on other "organizing cries" like raising money for a charity or an ad or something -- though really, my humanist side says that it's always better to give to charity than try to buy an ad in Variety -- but when it comes to the crap through the mail stuff, I'm firm. It's a bad idea.

Because I've seen who it goes to.

The people who have the power to greenlight or un-cancel a show are never the people that have to deal with the cases of nuts or steel rods or Mars bars or fake vomit or whatever else gets sent by the skidload. It never gets anywhere near them. Instead, the likely outcome is that you're going to make some personal assistant or mailroom person's day absolute hell. For weeks. They get paid crap, and now they have to deal with your crap. It's not fair. They can't do anything about the show. And they're the ones who suffer.

But there's also an extra-special reason not to send crap. See, those powerless people? Even though they're powerless, they have something you don't. In whatever, small way -- they have access. The personal assistant to Susanne Daniels, President of Lifetime Networks, talks to her all day, every day. The mail gets delivered in the company each and every day.

Now when I worked at a network, occasionally, very impulsively -- someone very big would ask the "little people" what they thought of something. You know, to be populist.

What do you think they're going to say if they've spent weeks dealing with your crap?

That's right. It's only natural. It's only human. They are going to HATE YOUR SHOW. And they are going to be GLAD IT WAS CANCELED. They will not defend the show, because you have MADE THEIR LIVES HELL.

I have seen this happen with my own eyes. It's even happened to me."

So, please, if you really enjoy Moonlight and would like to see another season. Send them a nice snail mail letter or postcard. The little people will thank you for it.

...and if common sense weren't enough, take a moment to look at the outcome of the Jericho campaign. CBS received 50,000 lbs of nuts, reversed their cancelation decision and produced a second season that people quickly tuned out. I don't think CBS is going to be swayed by food items, again, any time soon.

Tags: Renewal, Moonlight

CBS has issued a press release providing details on Episode 14, S01E14 - "Click". You can read it in the Chapters listing. Spoiler Warning!

Tags: Site Update, S01E14, Moonlight